Capital pharmacists are losing business, but still not ready to give buyers a penny

Capital pharmaceutical market fever. If in recent years opened up more and more medical point of sales, now is bucking the trend. Over the past six months, closed at least a couple dozen agencies, as many more for sale at bargain prices (from $ 20-30 thousand for a small pavilion). President Rescue Committee, the pharmaceutical industry of Ukraine Elena Prudnikova believes that pharmacists to leave the market forces to reduce the profitability of business. In March this year, the government has limited retail markup of more than 200 drugs at 25%. According to Ms. Prudnikova to reach profitability by 2-3%, outlet to stick to the product not less than 35% of the wholesale cost.

While closing a small pharmacy in the sleeping areas of the capital (Obolon, Троещине, Kharkov array). Major networks are not recognized in difficulties. Nevertheless, according to rumors, all is not well and they have. In one of the wholesalecompanies complain about the huge defaults by at least two companies, noting that, if they are unable to settle in the near future, they simply cease to supply goods.

Head of Marketing Network Pharmacy hormones Nikolai Stepanov noted that the size of the average check for the last six months increased by 20% and amounts to an average pharmacist about 100 UAH. At the same time save on drugs tend more and more people of Kiev. Most customers choose products especially for the price and not refuse to except that of essential drugs. Sales volumes of vitamins, prophylactic drugs, medicinal cosmetics and other excesses is rapidly shrinking.

Despite the pessimistic statistics, pharmacists have not yet found another way to improve their financial situation, as well as further increase prices. In the State Inspectorate for Quality Control of Drugs appetites pharmacists consider excessive. Officials even plan to provide every pharmacy directory is a complete list of drugs and their gate price that consumers can compare the wholesale price to retail price tags and make appropriate conclusions. Supervisors claim that the real margins in Kiev pharmacies often reach 100% or more. As a consequence we have drugs in two to three times more expensive than in many European capitals.

But accusations of excessive greed does not interfere with pharmacists to continue to raise prices. Only in September drugs have risen in price by at least 10%, which the companies themselves explain the growth of the dollar, modestly omitting that after last year's fever in the currency market is still forming on the overvalued price lists (see the dollar to 9 UAH., Euro - 13 -14 grn.). In October, most vendors promise the next wave of improvement. Elena Prudnikova said that prices will increase by another 10-15%. At this time the buyer pay for the war will force pharmacists to the State Inspectorate for Quality Control of drugs. Last greatly complicated the procedure for testing drugs. Now, in addition to the certificate of quality, supervisors need to provide the product itself, which is carefully investigated. Such a procedure may cost supplier to 160 thousand UAH. That, of course, immediately put into the selling prices.

But good officials are not all the party drugs - even a vague label on the package may provide an opportunity not to miss a product on the shelf. Supervisors are confident that such rigor is justified - in fact now in the country recorded a few dozen analogs of the same drugs, and often their quality does not stand any criticism.

Ludmila Ksenz

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